BBVA Group Launches All-Digital Retail Bank in Italy

The BBVA Group is launching an all-digital retail banking in Italy, with a “unique” value proposition and customer experience.

BBVA is entering the Italian market with free digital banking; “one of the most secure cards in the world – as there are no printed numbers on the card, and a dynamic CVV – unmatched in Italy; and financing products at competitive prices,” the announcement noted.