Mastercard is acquiring identity verification company Ekata for $850M

As online identity management grows in importance, Mastercard swooped in this morning and bought identity verification company Ekata for $850 million, TechCrunch reports.

Mastercard certainly sees the rapid digital transformation that is happening in online commerce, a move that was accelerated by COVID. It’s a transformation that once started isn’t likely to change back to the old ways of doing business, even when we get past the pandemic.

Read more: TechCrunch