Mobikon Raises $2.3M To Dish Up Marketing Software For Restaurants In Asia

TechCrunch: Mobikon, a Pune- and Singapore-based software developer that has its sights set on Asia’s food and beverage industry, has received $2.3M in new funding led by returning investor Jungle Ventures. The startup, which makes cloud-based software to help restaurants manage almost all aspects of their business, is targeting growth in India, Manila, Singapore, Kuala Lumpur, and Dubai.

Combined with its Series A, Mobikon’s latest round brings its total raised so far to $5 million. Co-founder and chief executive officer Samir Khadepaun says the company will use its new capital to improve its technology and launch its new automated marketing software in August. Mobikon’s platform, which is used by chains including Swensen’s, Pizza Express in India, and Red Crab Group, currently handles 65,000 reviews and more than 600,000 diners every month.

Founded in 2009, Mobikon did not intend to target the food and beverage industry, says Khadepaun. The company’s intention was tobuild a customer feedback platform for retail businesses that would be completely accessible on mobile devices. Read the full article

Read more on the topic: E27, TechInAsia