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EToro launches funds marketplace

By Finextra

eToro, the world’s leading social trading investment network, has today launched CopyFundsTM for Partners, giving investment companies the ability to create bespoke funds on the popular eToro platform, home to five million retail investors across 140 countries.

Partners will also have direct access to eToro’s advanced suite of customer relationship management tools and performance analytics, giving them the potential to grow their assets under management and create an additional revenue stream based on profit-sharing with eToro.

French asset manager and robo adviser, WeSave, is the first Partner for eToro’s ground-breaking new initiative, offering a CopyFund based on its AlphaCore product. The WeSave CopyFund has been designed using eToro’s suite of over 1,100 financial instruments, which include ETFs, stocks and indices, and will also be made available to WeSave customers.

CopyFundsTM for Partners is another significant step in eToro’s expansion into retail investing and further proof of the company’s commitment to product innovation through technology. It follows the successful launch of its original CopyFunds™ product in November 2016, which enables eToro customers to trade CFDs on a range of specially-created, themed funds such as technology, banking and gaming. eToro’s BigTech CopyFund has, to date, provided 20% growth.

In addition, eToro has also entered into a collaboration with stock analysis firm, TipRanks. This will allow a deep integration of stock insights and market movements from the industry’s biggest players on the eToro platform.

Commenting on the launch of CopyFunds™ for Partners, CEO and founder of eToro, Yoni Assia, said: “This is a landmark in innovation for investors and wealth managers alike. At eToro we have been democratising trading for 10 years, giving people direct access to financial markets through cutting-edge technology. We’re now taking that same philosophy into the world of investing. CopyFunds™ for Partners will help bridge the historic chasm between supply and demand in the investment space, opening up world-class asset management to the mass consumer market and breaking down the traditional barriers to entry.

“Our Partners will gain access to eToro’s far-reaching network of five million users and advanced technology, with a full suite of marketing tools on hand. We’ll be working with fund managers looking to enhance their digital footprint and join us in creating a sophisticated, consumer-focused investment experience.”

WeSave Co-Founder & General Director, Zakaria Laguel, commented:
“I’m delighted WeSave is the first asset manager to join eToro’s CopyFunds™ for Partners initiative. It will help us bring great investment funds to millions of people around the world. This partnership is a wonderful combination of supreme digital technology and fantastic portfolio management designed to help generate excellent long-term investment returns.”

Meanwhile, TipRanks CEO, Uri Gruenbaum said:
“Our goal at TipRanks is to bring accountability and transparency into the capital markets and to help investors make data driven decisions. As such, the collaboration with eToro is a perfect fit, in that we share a vision for giving investors the latest tools and insights to help them make better, more-informed decisions.”

First appeared at Finextra

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